Think about some kind of branching mechanic that you actually put into the video itself that allows the community to vote on how the video moves forward. And then the game would reflect the decision that was made in the television show itself. Is this the character that lived, or is this the character that lived? You're going to see more interaction in television like that all out.
Why bring back Killer Instinct?
There were a couple of things. We wanted to pick a game that we had the passion to build. We had the internal team with Rare creative people - there were certain people that I wanted to make sure were close to this experience to make sure it's tried and true. People ask me about Rare and I always go back to, like, Battletoads, but there aren't many people from those games that are still around.
We had a core of people that still understood what Killer Instinct was about. We thought some of the features of Xbox One, like asynchronous matchmaking where while I'm actually fighting it's setting up my next game, made a great mechanic for a fighting game. I won't say the things on Twitter had no impact on it, I wanted to bring back something and Killer Instinct just seemed like the right thing.
There are a lot of fighting games out there. Will this compete?
We are building this to be a great fighting game. This is not some hacked-off remake. We're working with Mad Catz on control, we've got Rare people looking at it. We've got people focusing on how it's going to play because we want to build a great fighting game built for a live ecosystem. This isn't going to cash in on the name; it's going to be a real frontline game that people fall in love with.
Will you have any other new game announcements before launch?
We'll have to see. We have more announcements. I like to say game development is a journey. Things take time, so I want to make sure that when we announce things we really know what they are. I'll say we're signing things, and when we want to announce them is different.
Where did the idea for Project Spark come from?
There was a Microsoft Research project many years ago called Kodu and that is the basis of what Project Spark is. Microsoft Research puts out interesting opportunities, and they're not a product team so they don't necessarily chase them. But we looked at it and thought that the programming language could be augmented with the ability to create your own world. If we married those two things, what could we come up with?
And that was the concept right there. It really started from this idea of visual programming, and then when SmartGlass came in it really opened up the opportunity to give you a console experience but with more fine dexterity input. It's egotistical to say, but I think it matters. It's a unique creative opportunity for the community, and it's great to be able to work on it.
Are you aiming it at kids?
I think it's really hitting on multiple levels. Kids are almost more native to the creation tools. Kids today look at something like Minecraft as Lego. But I think the programming language opens it up to an older demographic as well.